From Florida to Italy: The Evolution of Serengeti Eyewear - Pretavoir

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From Florida to Italy: The Evolution of Serengeti Eyewear

From Florida to Italy: The Evolution of Serengeti Eyewear



Serengeti is a luxury sunglass brand that has been around since 1985. The brand was founded in Florida by Corning Optics, with the goal of creating eyewear that would provide exceptional clarity and protection in bright sunlight. In 1995, Serengeti was acquired by Bushnell Outdoor Products, which helped to expand the brand's reach and influence.

Over the years, Serengeti has become a favorite among fashion lovers and outdoor enthusiasts alike, thanks to their exceptional quality and advanced lens technology. The brand uses a patented lens technology called Spectral Control, which selectively filters out specific colors of light that can cause eye fatigue and distortion, resulting in a more vivid and natural-looking view.

Serengeti sunglasses are also designed to provide protection from harmful UV rays, with lenses that offer 100% UV protection. This ensures that your eyes are safe from the sun's harmful rays, which can cause damage to the eyes and surrounding tissues. The brand offers a range of lens options to suit different needs and preferences, including polarized and photochromic lenses.

Serengeti eyewear is manufactured in Italy, where the brand uses high-quality materials such as titanium and acetate to create frames that are both durable and comfortable. The brand also employs expert craftsmen who pay close attention to detail, ensuring that each frame is of the highest quality.

In addition to their advanced lens technology and exceptional quality, Serengeti sunglasses are known for their stylish designs. Some of the most popular styles include the aviator-style Carlo, the feminine and elegant Bella, the sporty and rugged Volterra, and the classic and timeless Erice. These styles cater to different tastes and preferences, and are designed to suit a range of occasions and activities.

Serengeti sunglasses are particularly useful in strong sunlight, as they can help to reduce glare and enhance visibility. When exposed to strong sunlight, the eyes can become fatigued and strained, making it difficult to see clearly. Serengeti sunglasses help to combat this by reducing the amount of glare that reaches the eyes, resulting in clearer and more comfortable vision.

Celebrity wearers of Serengeti sunglasses include a wide range of actors, musicians, and sports stars. Some of the most notable celebrity wearers of Serengeti eyewear include Tom Cruise, George Clooney, and Rafael Nadal. These high-profile endorsements speak to the brand's quality and reputation in the fashion and sports worlds.

Overall, Serengeti eyewear is a great choice for those who want high-quality, advanced sunglasses that provide exceptional clarity and protection. Whether you're looking for a classic or modern design, Serengeti has a range of frames and lenses to choose from. With their advanced lens technology, exceptional quality, and attention to detail, Serengeti sunglasses are a true investment in both fashion and eye health.


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