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Jordan Roth Sunglasses
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Jordan Roth Sunglasses
Jordan Roth (born on 13 November 1975) is the American theatre producer, fashion icon, and cultural tastemaker renowned for his boundary-breaking presence both on and off Broadway. As president of Jujamcyn Theaters, Roth has been instrumental in producing some of the most celebrated productions of the last decade, including Hadestown, Kinky Boots, and Moulin Rouge!. But beyond the stage, he has become a singular force in fashion—known for turning red carpets, galas, and the Met steps into his personal theatre, where style becomes pure performance.
Jordan’s personal style is maximalist, avant-garde, and deeply intellectual—fusing couture drama with storytelling flair. His eyewear choices are sculptural, unapologetically artistic, and often custom or high-concept. Think oversized geometric frames, mirror-finish visors, or architectural rimless designs that blur the line between eyewear and wearable art. He often collaborates with fashion houses like Iris van Herpen, Schiaparelli, and Thom Browne, making sunglasses from Tom Ford or Saint Laurent a central piece of his visionary expression. Whether attending the Met Gala or front row at couture week, Jordan Roth’s sunglasses are never just accessories—they’re character, narrative, and pure theatrical elegance.
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Established in 2009, owned and operated by a qualified optometrist. We are prescription eyewear experts, and you can trust our prescription lens quality.
Bought direct, never through third parties
We have accounts with Luxottica, Safilo, Marchon, Marcolin and each official distributor. We do not purchase products from third parties and have complete security in the authenticity of our supply chain.
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219 Brompton Road, Knightsbridge. The Pretavoir you know online, now in person. Eye tests and styling, no appointment needed. Our team are also available 24/7 on live chat.