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Jourdan Sloane Sunglasses
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Jourdan Sloane Sunglasses
Jourdan Sloane (born 7 October 1986) is a fashion influencer, digital creator, and former fashion design student known for her elevated, trend-aware approach to style, beauty, and lifestyle content. Developing an interest in fashion at an early age, she initially pursued fashion design before taking time away to travel, during which she invested in a professional camera and discovered a natural talent for content creation. What began as a creative outlet quickly evolved into a full-time career, with Sloane leaving her desk job to produce high-quality, visually led content for brands across the fashion, beauty, and lifestyle space. Her work spans Instagram, YouTube, and TikTok, where her imagery is widely referenced as inspiration for modern styling, beauty routines, and creative direction.
Her personal style is polished, feminine, and highly curated, blending wearable trends with a refined editorial sensibility. Jourdan Sloane gravitates towards clean silhouettes, tonal palettes, and statement accessories that elevate everyday looks without feeling overworked. Eyewear plays a considered role in her aesthetic, often used as a defining accessory rather than an afterthought. She favours modern, fashion-forward frames with soft cat-eye or rectangular shapes from Miu Miu or Saint Laurent, leaning into neutral acetates and lightly tinted lenses that complement her cohesive visual identity. Whether styling outfits, sharing beauty tutorials, or offering glimpses into her creative process, Sloane’s eyewear choices reinforce a look that feels intentional, aspirational, and perfectly aligned with her role as a contemporary fashion tastemaker.
Owned and operated by a qualified optometrist
An optician first
Established in 2009, owned and operated by a qualified optometrist. We are prescription eyewear experts, and you can trust our prescription lens quality.
Bought direct, never through third parties
We have accounts with Luxottica, Safilo, Marchon, Marcolin and each official distributor. We do not purchase products from third parties and have complete security in the authenticity of our supply chain.
You can come and see us
219 Brompton Road, Knightsbridge. The Pretavoir you know online, now in person. Eye tests and styling, no appointment needed. Our team are also available 24/7 on live chat.