Maui Jim sunglasses were born on the beaches of Maui; designed to protect eyes from the harsh rays of the island sun. Today, Maui Jim is the world’s fastest-growing premium polarized sunglasses brand and is sold in more than 100 countries. Maui Jim is recognized for its unparalleled “Aloha Spirit”, customer service, and advanced PolarizedPlus2 lens technology. All Maui Jim sunglasses block the totality of harmful UV rays and eliminate reflected glare while enhancing color, clarity, and detail. Maui Jim sunglasses have earned the Skin Cancer Foundation Seal of Recommendation as an effective UV filter for the eyes and surrounding skin.
Collection 'Ekahi
Collection ‘Eka hi features design elements rooted in Maui Jim’s identity: the Wavy Pattern, echoing ocean waves and island landscapes; the Hawaiian Native Pattern, drawn from traditional textiles; and the Slash, inspired by our script logo. Each style bears a Hawaiian name to honour our heritage.
Hanohano
Hanohano is the classic square you choose for time enjoyed in urban centers or near bodies of water.
Designed with SuperThin Glass, welcome the crispest views of your surroundings.
Hanohano is the classic square you choose for time enjoyed in urban centers or near bodies of water.
Designed with SuperThin Glass, welcome the crispest views of your surroundings.
Kahiko
Feel fully immersed in your adventures. Kahiko’s evocative styling is retro-inspired, showcasing our vintage logo in high relief and a playful color palette—including a unique airbrushed blue-turquoise-orange gradient on the temple interior.
Kahiko blends nostalgic design with a playful edge, perfect for sunny days by the water or open-air escapes.Crafted with lightweight MauiPure, it delivers clear, colorful views with ease.
Kenui
Kenui is the classic rectangle you pair with both your in-office or out-of-office wardrobe.
Designed with SuperThin Glass, experience crisp, vibrant views wherever you are.
What sets Maui Jim apart is our blend of cutting-edge tech and the spirit of Hawaii. Designed with SuperThin Glass, enjoy vivid, high-definition views in any setting.
Oracle Redbull Racing x Maui Jim
Maui Jim is embarking on a multiyear partnership with the Oracle Red Bull Racing team, during which Maui Jim will supply its eyewear to the team. The initiative follows Maui Jim’s 2024 partnership with Red Bull Global Sports.
Through the partnership, Maui Jim eyewear will be worn by the team’s drivers, pit crew and support staff.
Maui Jim PolarisedPlus2 Lenses
Colour. Clarity. Detail.
PolarizedPlus2® technology goes beyond shielding your eyes from glare and harmful UV to reveal and enhance the world's true vivid colours in detail.
Better Views Ahead in Captivating Blue
The brilliant hues of our island inspired us to create a lens for those that thrive on color. Our blue mirror coating is applied to the frontside surface of our PolarizedPlus2® Neutral Grey lens to provide glare-free views in bright, direct sunlight.
