33% off Single Vision lenses with code GLASSES33

Alternative Colours

Gucci GG0396S 004 Blue & Beyond

$266.00 USD
Unit Price

US Taxes and Duties Paid

The price shown is the final landed cost. All US Tax and Duties Prepaid by Pretavoir.

In stock
Free Travel Pack + Masks

Alternative Colours


*Cases may occasionally differ.

This frame comes complete with ready-to-wear Blue Control lenses.

Blocking blue light from the sun or digital screens may help improve your quality of sleep and reduce eye strain.

If you need to replace the default lenses with prescription lenses there are premium blue light coatings available with all of our prescription lens options at an additional cost. For more information on blue control, visit here.

Model Name: Blue & Beyond
Model Number: GG0396S
Frame Colour: Gold
Colour Code: 004
Frame Type: Full Rim
Frame Shape: Square
Material: Metal
Lens Colour: Pink to Burgundy Photochromic with Blue Control
Polarised: No
Lens Width: 58mm
Lens Height: 49mm
Bridge Size: 18mm
Temple Length: 140mm


Octagonal gold frame in a 56mm lens width, introduced in Gucci's Spring/Summer 2021 collection as part of the Blue & Beyond concept. These are part of the Gucci Logo family, the immediately recognisable house signature which matches the brand style in both an eccentric and sophisticated way. A gold metal structure is characterised by vintage taste, with plastic nude temple tips for added comfort. The iconic GG interlocking logo is visible in miniature adorning each temple hinge.

Gucci Blue & Beyond glasses combine both a photochromic lens and a blue light coating to create an unrivalled visual experience.

Photochromic is a type of optical lens which darkens on exposure to light changing. In a normal to dark, or indoor environment your lenses will remain clear with a very light transparent pink tint; when worn outside, as your surroundings get brighter your lenses will darken to a rich burgundy as they're activated by the sun's ultraviolet radiation.

The blue light coating on your lenses will protect your eye from the blue light that passes through the cornea and lens and reaches the retina, which is believed to affect the light-sensitive cells in the retina; this can cause poor sleep quality, migraines and eye strain. Sunlight is the number one source of blue light making these glasses the perfect on-the-go design.

One of the oldest Italian fashion brands in operation today, the house of Gucci is recognised worldwide for its classic double G logo, and uniquely bold designs. Born in 1881 to a simple Italian leather goods maker, Guccio Gucci opened his first workshop and boutique in Florence in 1921. Initially specialising in luxury leather suitcases and equestrian equipment, the products combined English aesthetic with Tuscan craftmanship and expertise - to this day, the equestrian sport is a major source of inspiration for the house's iconic emblems. At the beginning of 2015, Gucci embarked on the next chapter in its history, under the creative direction of Alessandro Michele, with the introduction of a new contemporary vision - 'Empowering Self-Expression'. This is re-establishing the brand reputation as one of the world's most influential luxury fashion brands. Eclectic, romantic, and above all contemporary, Gucci is currently inventing a wholly modern approach to fashion; thereby redefining luxury for the 21st century.

More Gucci Glasses