Diesel Glasses
Diesel Glasses
Diesel, founded by Renzo Rosso in 1978, best known for its premium denim and edgy, rebellious style. Positioned as a lifestyle label, Diesel offers clothing, footwear, accessories, and fragrances aimed at a youthful, fashion-forward audience. The brand gained global recognition in the 1990s for its innovative advertising campaigns and high-quality jeans that embodied a rugged, worn-in aesthetic. Diesel’s collections often feature bold graphics, distressed details, and unconventional designs. In recent years, the brand has focused on sustainability initiatives and digital innovation, while maintaining its signature blend of irreverence, creativity, and individuality in contemporary fashion.
Owned and operated by a qualified optometrist
An optician first
Established in 2009, owned and operated by a qualified optometrist. We are prescription eyewear experts, and you can trust our prescription lens quality.
Bought direct, never through third parties
We have accounts with Luxottica, Safilo, Marchon, Marcolin and each official distributor. We do not purchase products from third parties and have complete security in the authenticity of our supply chain.
You can come and see us
219 Brompton Road, Knightsbridge. The Pretavoir you know online, now in person. Eye tests and styling, no appointment needed. Our team are also available 24/7 on live chat.
